Epicurious, Food Network, Hearst, Meredith and Time Inc., through an agreement with PHA, are making thousands of nutritious recipes that align with guidance that supports USDA’s MyPlate. More than 3,000 recipes have been identified across 18 websites and are being collected on the MyPlateRecipes Pinterest page, which provides a one-stop-shop where parents, beginner home cooks and even the most experienced chefs can find and share healthier recipes.
Over the next two years, partners will roll out 250 MyPlate-inspired recipes each month on individual brand websites as well as on the PHA MyPlate Pinterest page. Brands participating in the effort include:
- Better Homes & Gardens (BHG.com)
- Everyday with Rachael Ray
The USDA Center for Nutritional Policy and Promotion (CNPP), a key partner in the initiative, continually develops innovative resources to help consumers of all ages understand the Dietary Guidelines for Americans. Through a wide array of resources, including the MyPlate food icon at ChooseMyPlate.gov and USDA’s cutting edge SuperTracker, CNPP breaks down and explains these guidelines and how to follow them. As subject matter advisors, CNPP wil provide education information for the effort as well as ensure that recipes being promoted and compiled align with guidelines.
Pinterest is a tool that helps people discover and organize the things they love. Millions of people turn to Pinterest every day to find inspiration, including ideas for healthy recipes. Pinterest will help with ongoing promotion of the effort and serve as a social media advisor for the effort.